We’ve all seen Facebook ads, but you might not realize the impact they can have on customer reach. During the recent pandemic, Facebook ads have become an increasingly popular choice for small businesses wanting to advertise their products or services online. While scrolling through their Facebook feed, potential customers can quickly discover your products or services and share them with their friends. With Facebook ads, you can cater to a custom audience, set daily budgets, and build a community of recurring clients. At Instaboost Media, we’ll help you uncover the mystery behind these ads' success with simple steps we took in a recent case study. 

In 2020, we worked with an online retailer of watersports apparel. Even though this company had a niche market and target clientele, we didn’t let that scare us from scaling this eCommerce business with Facebook ads. Every business has a “special” target group, even your business. As long as you...

Who is Instaboost Media? We are a top digital marketing company in Orange County, CA. Our local SEO experts, ads managers, reputation management specialists, and social media marketers make us a diverse team focused on getting real results for small businesses. 

Here’s why what we do is important:

The top reason people perform local searches is to find a local business. 

The second most common reason is to find a product or service.

Local results are important to these searchers. Google understands search intent, which is why the #1 ranking page will also rank in the top 10 for 1,000 other relevant keywords. We offer a simple way to view your business ranking and performance for the top 3 search engines. We include a full report of individual keywords tailored for your business.

• 96% of PC owners conduct local searches.
• 46% of all Google searches are local.
• 64% of local customers use search engines as their primary way to find local businesses.
• ...

We have all seen the ads on our Facebook homepage that make us stop scrolling and question whether we need a certain product. Should we buy it immediately or think about it for a little while?  Maybe you have saved a couple of ads or ordered products through your Facebook ads. It might seem like these advertisements are just random to any person, but the truth is that these ads are usually tailored towards you, your preferences, and the area you live in. 

Facebook ads use social media as a form of advertising your product and services to the rest of the world. Here are some major benefits Facebook Ads have: 

• They can be specifically targeted towards a specific location, demographic, or interest group. This means you choose your target audience that you want!
• With the right amount of management, keywords, and research, you can find the perfect audience for your service and won’t waste any time or money on customers that are not interested in your...